888poker Live
play anytime anywhere

888poker live - Sustained global branding
for live poker events
Live events| Entertainment | B2C

Project industries: Gaming and global betting
Project rolls: Designer
Brief: Logo, trophy, cards design



Logo

Cards


888Poker Live
Logo
888poker Live, the live tournament arm of 888poker.com, needed a distinctive identity that remained connected to the parent brand.
I designed a dynamic logo centered around the iconic “888” mark, drawing inspiration from Las Vegas lights and cinematic signage. Built around circular forms, the logo captures the energy of live events and can be customized per city or venue ensuring flexibility across global tournaments.
Trophy
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The trophy design was inspired by Olympic podiums and symbols of achievement.
By incorporating interlocking “8” shapes, the form echoes the Olympic rings and delivers a stage-like presence — celebrating winners with a bold, symbolic gesture that elevates the moment.
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Cards
I designed a custom deck used across all 888poker Live tournaments, blending classic style with a sense of spectacle.
A sleek black background, accented with vibrant neon swooshes, evokes the thrill of the game while staying true to recognizable card aesthetics. Together with the logo and trophy, the cards became a key part of the brand’s physical and digital presence.